Absolutely Quote by Scott Weiss
“It's really hard to break through the clutter and get the attention of the top investors, as they typically only look at deals that come in from a warm, credible referral. There's absolutely nothing more credible than getting an endorsement from a well-known subject matter expert who has already put their own money into your company.”
About This Quote
Source Interview: Pitching to Investors, Scott Weiss, 2023
Investors favor deals introduced by trusted experts who have financially backed the company, making referrals more credible than cold outreach.
In simple terms: Investors trust referrals from experts who have invested.
Key Takeaway
Seek expert endorsements before pitching.
Themes
networking
trust
fundraising
Mood
strategic
determined
Type
advice
business.
When to use this quote
- startup pitch
- venture capital meetings
- angel investor outreach
- industry conferences
Key Concepts
social proof
reputation
risk mitigation
Questions to Reflect On
- Who can you approach for a credible endorsement?
- How can you demonstrate expert confidence in your venture?
A Different Perspective
Cold outreach often fails without a warm introduction.
