Best Quote by Esther Dyson
“The best investor is your customer.”
About This Quote
Source Book: The Future of Business, 2015
Customers drive market success; the most valuable investor is the one who buys and uses your product.
In simple terms: Customers are the best investors.
Key Takeaway
Focus on customer value.
Themes
business
investment
customer-centricity
Mood
pragmatic
optimistic
Type
business
strategic
When to use this quote
- entrepreneurship
- growth hacking
Key Concepts
market validation
product development
sales strategy
Questions to Reflect On
- How can you turn customers into advocates?
- What metrics show customer investment?
A Different Perspective
Neglecting other investors can limit capital.
