Art Quote by Riccardo Tisci
“If you buy a Cartier ring you want people to know it is a Cartier ring or a diamond, or a piece of art that's giving an emotion - then people read it and say, "wow that's really amazing". With prêt-à-porter you see people in the street, in a club, in a restaurant or whatever, and you think, "Oh my god, he's wearing my trousers!" In a way it's more open - people can put together the way they want - mixed with other designers.”
About This Quote
Source Interview: Business of Fashion, 2015
Luxury branding relies on visible symbols that signal status and emotion, while street fashion thrives on mix‑and‑match creativity.
In simple terms: Luxury shows status; street fashion shows personal style.
Key Takeaway
Use symbols wisely, stay authentic.
Themes
status
identity
creativity
fashion
branding
Mood
confident
playful
critical
Type
observational
analytical
When to use this quote
- runway shows
- personal styling
- brand collaborations
- retail displays
Key Concepts
Symbolic signaling
consumer psychology
designer collaboration
Questions to Reflect On
- How does visible branding affect personal confidence?
- When does mixing brands dilute a designer’s identity?
A Different Perspective
Luxury can feel exclusionary, limiting broader appeal.
