Better Quote by Reed Hastings
“Interactivity and a better experience aren't always the same thing.”
About This Quote
Source Interview: Netflix CEO on product design, 2018
Improving user interaction does not automatically enhance overall experience; they are distinct goals.
In simple terms: Better interaction isn’t always better experience.
Separate interaction design from experience goals.
Themes
Mood
Type
When to use this quote
- software development
- customer service
- education platforms
- digital media
Key Concepts
Questions to Reflect On
- How do you balance interactivity with overall satisfaction?
- What metrics capture experience beyond clicks?
Focusing solely on interactivity can neglect emotional satisfaction.