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Doe Quote by Raymond Loewy

“Ugliness does not sell.” quote by Raymond Loewy
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“Ugliness does not sell.”

Raymond Loewy

About This Quote

Aesthetic appeal alone does not drive sales; visual attractiveness must be paired with functional value.

In simple terms: Looks aren't enough to sell.

Key Takeaway

Combine design beauty with practical usefulness.

Themes

design marketing functionality value

Mood

practical critical

Type

advice analytical

When to use this quote

  • product launch
  • advertising campaigns
  • user experience design
  • market research

Key Concepts

aesthetics consumer behavior product development branding

Questions to Reflect On

  • How can you test design usefulness?
  • What balance of form and function works for you?
A Different Perspective

Overemphasis on looks can ignore user needs.

2.2 out of 5 (6 ratings)

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