Doe Quote by Raymond Loewy
“Ugliness does not sell.”
About This Quote
Aesthetic appeal alone does not drive sales; visual attractiveness must be paired with functional value.
In simple terms: Looks aren't enough to sell.
Combine design beauty with practical usefulness.
Themes
Mood
Type
When to use this quote
- product launch
- advertising campaigns
- user experience design
- market research
Key Concepts
Questions to Reflect On
- How can you test design usefulness?
- What balance of form and function works for you?
Overemphasis on looks can ignore user needs.