Bias Quote by Product School
““Because it’s very easy to fall victim to confirmation bias, try focusing only on data that invalidates your hypothesis before looking for data that validates it.””
About This Quote
Source Course material: Product School, 2020
To avoid confirmation bias, first seek evidence that disproves your hypothesis before confirming it.
In simple terms: Look for data that challenges your idea first.
Key Takeaway
Test assumptions by hunting contradictions.
Themes
critical thinking
bias
methodology
Mood
analytical
inquisitive
Type
educational
practical
When to use this quote
- product development
- market research
- decision making
Key Concepts
scientific method
cognitive psychology
Questions to Reflect On
- What would you do if all data seemed to support you?
- How can you stay open to contradictory evidence?
A Different Perspective
Finding disconfirming data can be time‑consuming and discouraging.
![“What is the danger in the personalization era? Psychologists call it confirmation bias—“a tendency to believe things that reinforce our existing views, to see what we want to see.”[53] What happens when we encounter new information that contradicts our beliefs? Researchers at Stanford monitored…” quote by Craig Detweiler](https://sms4smile.com/quotes/img-quotes/692/craig-detweiler-19935_cognitive-dissonance_what-is-the-danger-in-the-personalizatio_1556072.jpg)
