Writing Quote by Phil Dusenberry
““I’ve always believed writing ads is the second most profitable form of writing. The first is ransom notes…””
About This Quote
Source Interview: Advertising Legends, 1995
Advertising is highly lucrative, second only to illicit ransom notes.
In simple terms: Ads are extremely profitable.
Recognize advertising’s power.
Themes
Mood
Type
When to use this quote
- business strategy
- creative writing
- media planning
Key Concepts
Questions to Reflect On
- How does profit drive ad content?
- What ethical lines should advertisers respect?
Ethical considerations are crucial.