Remember Quote by Paula Scher
““I just remember that everything looked the same-all style and no substance ””
About This Quote
Source Interview: Design Talk, Paula Scher, 2015
Critique of superficial aesthetics lacking depth and meaning.
In simple terms: Style without substance is empty.
Seek depth over flashy appearance.
Themes
Mood
Type
When to use this quote
- branding projects
- interior design
- advertising campaigns
Key Concepts
Questions to Reflect On
- How can you balance style with meaning?
- What value does substance add to design?
May overlook functional needs for visual appeal.