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Believe Quote by Nolan Bushnell

“Everybody believes in innovation until they see it. Then they think, 'Oh, no; that'll never work. It's too different.'” quote by Nolan Bushnell
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“Everybody believes in innovation until they see it. Then they think, 'Oh, no; that'll never work. It's too different.'”

Nolan Bushnell

About This Quote

Source Interview: Early Silicon Valley, 1970s

People support innovation in theory but resist when it challenges familiar norms, fearing disruption.

In simple terms: Innovation is praised until it feels too different.

Key Takeaway

Embrace change and test new ideas.

Themes

innovation resistance change

Mood

cautious optimistic

Type

business psychological

When to use this quote

  • product launches
  • technology rollouts
  • market entry strategies

Key Concepts

psychology of adoption risk perception

Questions to Reflect On

  • What strategies reduce fear of new technology?
  • How can innovators build trust early?
A Different Perspective

People may reject beneficial innovations due to fear of the unknown.

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