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Agendas Quote by Naomi Wolf

“In drawing attention to the physical characteristics of women leaders, they can be dismissed as either too pretty or too ugly. The net effect is to prevent women's identification with the issues. If the public women is stigmatized as too 'pretty,' she's a threat, a rival--or simply not serious; if…” quote by Naomi Wolf
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“In drawing attention to the physical characteristics of women leaders, they can be dismissed as either too pretty or too ugly. The net effect is to prevent women's identification with the issues. If the public women is stigmatized as too 'pretty,' she's a threat, a rival--or simply not serious; if derided as too 'ugly,' one risks tarring oneself with the same brush by identifying oneself with her agenda.”

Naomi Wolf

About This Quote

Source Book: The Beauty Myth by Naomi Wolf, 1990

Focusing on women's appearance distracts from their issues, leading to unfair judgments and reduced credibility.

In simple terms: Appearance focus undermines women's authority.

Key Takeaway

Shift focus to competence over looks.

Themes

gender bias leadership media stereotypes credibility representation

Mood

critical analytical challenging

Type

feminist social commentary

When to use this quote

  • political campaigns
  • corporate leadership
  • media coverage

Key Concepts

beauty standards political framing identity politics

Questions to Reflect On

  • How can media portray women beyond looks?
  • What strategies empower women leaders?
A Different Perspective

Changing perceptions is slow and resistant.

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