Around Quote by Mike Duke
“I'm still very bullish on emerging markets. There's an emerging middle class. They're a growing group of customers. And frankly, they want Walmart. They want everyday low price. And that's why we are continuing to grow in the emerging markets around the world, too.”
About This Quote
Source Speech: Investor Conference, Walmart, 2015
Emerging markets have expanding middle classes seeking affordable products, driving growth opportunities for retailers.
In simple terms: Middle class in developing nations want cheap goods, creating market potential.
Target low‑price strategies to capture growing consumers.
Themes
Mood
Type
When to use this quote
- retail expansion
- product pricing
- customer acquisition
Key Concepts
Questions to Reflect On
- How can Walmart adapt to cultural differences?
- What risks arise from rapid expansion?
Assumes uniform demand for low prices, ignoring local preferences.