Canada Quote by Michael Froman
“In government procurement, for example, the opportunity German firms have in the United States is 10 times larger than in Canada.”
About This Quote
Source Speech: Remarks at US-EU Trade Forum, 2012
U.S. market offers far greater scale for German firms than Canada, highlighting strategic procurement opportunities.
In simple terms: German firms see a much bigger U.S. market than Canada.
Target U.S. procurement channels.
Themes
Mood
Type
When to use this quote
- expanding sales
- policy advocacy
- competitive analysis
- risk assessment
Key Concepts
Questions to Reflect On
- How can German firms adapt to U.S. regulatory differences?
- What partnerships are essential for market entry?
U.S. market size alone may not guarantee success without local partnerships.