Audience Quote by Michael Brandt
“In features, one of the goals is to have the audience walk out, fully satisfied. In today's world, it's maybe wanting a sequel.”
About This Quote
Source Speech: Conference on Audience Engagement, Michael Brandt, 2022
The aim of a performance is to leave the audience fully satisfied, yet modern audiences often crave a continuation or sequel.
In simple terms: Audience satisfaction vs. desire for more.
Key Takeaway
Balance fulfillment with intrigue.
Themes
audience satisfaction
storytelling
sequel desire
engagement
Mood
practical
strategic
Type
marketing
media studies
When to use this quote
- product launches
- film releases
- live performances
Key Concepts
media studies
marketing
psychology
Questions to Reflect On
- How can you give closure while hinting at more?
- What elements keep audiences coming back?
A Different Perspective
Focusing solely on satisfaction may limit future creative opportunities.
![“I think a reason why TV is exciting and getting so much better is because we [authors] get to play off of an actor's strengths and challenge them on their weaknesses. On a feature [film], you don't necessarily get to do that. You hope that they cast the right guy, who comes in and plays your part.” quote by Michael Brandt](https://sms4smile.com/quotes/img-quotes/74b/michael-brandt-64425_actors_i-think-a-reason-why-tv-is-exciting-and_252269.jpg)
![“TV is gratifying in the long-term. We [writers] find ourselves knowing who we can go to for a laugh, or who we can go to for a good emotional moment, and then milking those things.” quote by Michael Brandt](https://sms4smile.com/quotes/img-quotes/92b/michael-brandt-64425_emotional_tv-is-gratifying-in-the-long-term-we-wri_1788947.jpg)
