Concepts Quote by Matt Cutts
“In principle, there’s nothing wrong with the concept of an infographic. What concerns me is the types of things that people are doing with them. They get far off topic, or the fact checking is really poor. The infographic may be neat, but if the information it’s based on is simply wrong, then it’s misleading people.”
About This Quote
Source Blog post: Search Engine Land, 2015
Infographics are useful but can mislead when data is inaccurate or off‑topic.
In simple terms: Bad data makes a good visual harmful.
Verify facts before designing infographics.
Themes
Mood
Type
When to use this quote
- marketing presentations
- news articles
- educational material
- social media posts
Key Concepts
Questions to Reflect On
- How do you check data sources?
- When is a visual more effective than text?
Infographics may still be persuasive despite errors.