Measure Quote by Margaret Heffernan
“We treasure what we can measure.”
About This Quote
Source Book: Uncharted: How to Map the Future, Margaret Heffernan, 2018
We value and prioritize what we can quantify, often overlooking intangible aspects.
In simple terms: We focus on measurable things, ignoring the unmeasurable.
Key Takeaway
Balance measurement with intuition.
Themes
measurement
valuation
priorities
decisionmaking
intangible
Mood
analytical
thoughtful
critical
Type
philosophical
inspirational
When to use this quote
- business strategy
- personal goals
- policy making
Key Concepts
quantification
bias
human judgment
Questions to Reflect On
- What important things in your life are hard to measure?
- How can you incorporate qualitative assessment?
A Different Perspective
Metrics can be misleading if not contextualized.
