Breakthrough Quote by Marc Andreessen
“It's really rare for people to have a successful start-up in this industry without a breakthrough product. I'll take it a step further. It has to be a radical product. It has to be something where, when people look at it, at first they say, 'I don't get it, I don't understand it. I think it's too weird, I think it's too unusual.'”
About This Quote
Source Speech: Tech conference, 2015
Breakthrough products must be radically different and initially confusing to succeed.
In simple terms: Successful startups need a product that feels weird at first.
Key Takeaway
Embrace radical, unconventional ideas.
Themes
innovation
entrepreneurship
product development
Mood
visionary
challenging
Type
inspirational
cautionary
When to use this quote
- startup pitching
- product design
- investor meetings
Key Concepts
radical innovation
market disruption
Questions to Reflect On
- How can you test a weird idea without losing customers?
- What makes a product seem too unusual?
A Different Perspective
Radical ideas may alienate early users.
![“Innovation is not a big breakthrough invention every time. Innovation is a constant thing. But if you don't have an innovative company [team], coming to work everyday to find a better way, you don't have a company[team]. You're getting ready to die on the vine. You're always looking for the next…” quote by Jack Welch](https://sms4smile.com/quotes/img-quotes/9ed/jack-welch-1195_always-trying_innovation-is-not-a-big-breakthrough-inv_111877.jpg)