Adapting Quote by Lorenzo di Bonaventura
“We've never pulled from the toy line. We've always pulled from the mythology. What's great is there's so much mythology, so there's always stuff to pull from that. It never lines up perfectly for a movie; it's just like adapting a book or anything else, you know? But you come up with things to create, you come up with different ideas, but fundamentally the ideas always start from the mythology.”
About This Quote
Source Interview: Producer interview, 2022
Creative projects draw from mythological sources rather than existing product lines, providing endless inspiration.
In simple terms: Myths fuel ideas more than toys.
Tap mythology for fresh concepts.
Themes
Mood
Type
When to use this quote
- film development
- game design
- advertising campaigns
- product branding
Key Concepts
Questions to Reflect On
- How can myth be modernized without losing its core?
- What myths resonate today?
Mythology may not align neatly with modern audiences.