Books Quote by Laurence Cossé
““Van, The Good Novel will not be an ordinary bookstore. That's our challenge. Our customers won't be ordinary customers. The people we'll see in our store will be people who never buy a book because it just came out, unless they adore the author already, but for other reasons that have nothing to do with its pub date, because they couldn't case less about that. . . .””
About This Quote
Source Interview: Publishing Talk, 2015
The quote argues that a truly great bookstore must be distinctive, attracting readers who value the author’s work beyond hype or release dates.
In simple terms: A great bookstore should attract readers who love authors, not just new releases.
Key Takeaway
Focus on curation and deep author appreciation.
Themes
curation
community
literary taste
customer experience
authenticity
Mood
thoughtful
inspired
reflective
Type
philosophical
marketing
literary
When to use this quote
- Opening a niche indie bookstore
- curating author events
- marketing to literary enthusiasts
- building a loyal reader community
Key Concepts
Literary culture
brand differentiation
consumer behavior
Questions to Reflect On
- How can a bookstore balance niche curation with financial viability?
- What strategies attract readers who value author depth over hype?
A Different Perspective
May overlook mainstream market demand, limiting revenue.
