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Cities Quote by Lars Ulrich

“What Metallica always tries to do, as we go around and play a lot of the same cities, over and over again, year after year, is to give a different experience. We try to never play the same venues, or if we play indoors, we'll play outdoors, and all that type of stuff. It's always about just trying…” quote by Lars Ulrich
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“What Metallica always tries to do, as we go around and play a lot of the same cities, over and over again, year after year, is to give a different experience. We try to never play the same venues, or if we play indoors, we'll play outdoors, and all that type of stuff. It's always about just trying to do a different kind of experience.”

Lars Ulrich

About This Quote

Source Interview: Metallica tour interview, 2015

Metallica aims to keep each concert fresh by varying venues and settings, avoiding repetition over years of touring.

In simple terms: They change venues and formats to make each show unique.

Key Takeaway

Seek novelty in repeated events.

Themes

creativity performance audience engagement

Mood

enthusiastic reflective

Type

motivational inspirational

When to use this quote

  • concerts
  • festival appearances
  • venue selection
  • fan expectations

Key Concepts

tour planning experience design

Questions to Reflect On

  • How can artists innovate beyond venue changes?
  • What other elements can be varied to keep tours fresh?
A Different Perspective

Changing venues may not fully alter the musical setlist, limiting perceived novelty.

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