Be good Quote by Larry Page
“Don't be evil- apparently people like it better than "Be good".”
About This Quote
Source Speech: Google Founders' Conference, 2004
The phrase suggests that “don’t be evil” was replaced by “be good,” reflecting a shift in corporate ethical messaging.
In simple terms: Corporate slogans can change, affecting public perception.
Key Takeaway
Align actions with stated values.
Themes
ethics
corporate culture
branding
public trust
Mood
reflective
analytical
Type
philosophical
inspirational
When to use this quote
- company policy drafting
- public relations
- employee training
- consumer expectations
Key Concepts
moral philosophy
business ethics
Questions to Reflect On
- How does language shape corporate behavior?
- Can a slogan truly guide ethics?
A Different Perspective
“Don’t be evil” may still influence behavior despite the wording change.
