Affordable Quote by L. Todd Rose
“The Age of Average gave us a lot. Take clothing: We've all benefited remarkably from large, medium and small sizes making things affordable and available, but when it really counts - the wedding gown and the pressurized fighter pilot suit - it's bespoke all the way.”
About This Quote
Source Book: The Age of Average, L. Todd Rose, 2017
Standardized sizes work for most, but specialized needs require custom solutions, revealing limits of one‑size‑fits‑all thinking.
In simple terms: Average works, but special cases need bespoke.
Key Takeaway
Balance mass production with personalization.
Themes
design
individuality
efficiency
customization
technology
Mood
analytical
pragmatic
Type
explanatory
insightful
When to use this quote
- clothing industry
- aerospace suits
- medical devices
- consumer products
Key Concepts
mass market
bespoke tailoring
human factors
Questions to Reflect On
- When is customization worth the expense?
- How can we make bespoke more accessible?
A Different Perspective
Bespoke solutions can be costly and slower to implement.
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