Best Quote by Kate Crawford
“While many big-data providers do their best to de-identify individuals from human-subject data sets, the risk of re-identification is very real.”
About This Quote
Source Article: The Age of Surveillance Capitalism, 2019
Data anonymization cannot fully guarantee privacy; re-identification remains a serious risk.
In simple terms: Anonymized data can still be traced back to individuals.
Key Takeaway
Treat data privacy as an ongoing process.
Themes
privacy
data ethics
risk management
Mood
cautious
concerned
Type
analytical
warning
When to use this quote
- health research
- marketing analytics
- government databases
- social media studies
Key Concepts
re-identification
big data
anonymization
Questions to Reflect On
- How can organizations balance data utility with privacy?
- What safeguards can reduce re-identification risk?
A Different Perspective
Even with de-identification, sophisticated techniques can re-link data to people.
![“In a world of asynchronous threats, it is too dangerous for there not to be some way to identify you. We need a [verified] name service for people. Governments will demand it.” quote by Eric Schmidt](https://sms4smile.com/quotes/img-quotes/a9c/eric-schmidt-2408_dangerous_in-a-world-of-asynchronous-threats-it-is_1247350.jpg)
