Broadcasting Quote by Judith C. Waller
““It is interesting to note that in announcing the formation of the National Broadcasting Company, the Radio Corporation of America published a newspaper advertisement on September 14, 1926 which contained the following significant statements: Any use of radio transmission which causes the public to feel that the quality of programs is not the highest, that the use of radio is not the broadest and best use in the public interest, that it is used for political advantage or selfish power will be detrimental to the public interest in radio and, therefore, to the Radio Corporation of America. The purpose of the (National Broadcasting) Company will be to provide the best programs available for broadcasting in the United States. In order that the National Broadcasting Company may be advised as to the best type of program, that discrimination may be avoided, the the public may be assured that the broadcasting is being done in the fairest and best way, always allowing for human frailties and human performance, it has created an Advisory Council.””
About This Quote
Source Speech: RCA announcement, September 14 1926, newspaper advertisement
The statement emphasizes that broadcasting should serve the public interest, avoid political bias, and strive for high‑quality, fair programming, overseen by an advisory council.
In simple terms: Broadcasting must be high quality, unbiased, and public‑focused.
Demand transparency and accountability in media.
Themes
Mood
Type
When to use this quote
- newsrooms
- public broadcasting
- policy making
- media oversight
- advertising
Key Concepts
Questions to Reflect On
- How can media maintain independence from commercial pressures?
- What mechanisms ensure fair content?
Balancing commercial goals with public service can be difficult.