Australia Quote by John Torode
“As I'd travelled, I'd seen more and more people drinking rose. Given the amount of grapes we grow in Australia, I just said, 'Why wouldn't we be making rose?'”
About This Quote
Source Interview: MasterChef Australia, 2015
Observes that abundant local grapes could be used to produce rosé, questioning why they aren't.
In simple terms: Use local grapes for rosé wine.
Consider local resources for new products.
Themes
Mood
Type
When to use this quote
- restaurant menus
- wine production
- agricultural planning
Key Concepts
Questions to Reflect On
- Why might producers ignore obvious opportunities?
- How can consumer taste be shifted?
Market preferences may resist change despite resource availability.