Companies Quote by John Patrick
“Many dotcoms recruited people from existing companies who were quite experienced in finance, marketing, distribution and other disciplines but not necessarily experienced in the Web culture.”
About This Quote
Companies hired experienced professionals from traditional sectors, but they often lacked understanding of internet culture.
In simple terms: Hiring experts without web culture knowledge can cause missteps.
Align hires with digital culture.
Themes
Mood
Type
When to use this quote
- startup hiring
- team building
- digital transformation
- marketing strategy
Key Concepts
Questions to Reflect On
- How can companies bridge cultural gaps?
- What training helps integrate web culture?
Experienced staff may resist new norms.