Auras Quote by John Berger
“The media network has its idols, but its principal idol is its own style which generates an aura of winning and leaves the rest in darkness. It recognizes neither pity nor pitilessness.”
About This Quote
Source Essay: Ways of Seeing, 1972
The media celebrates its own aesthetic, creating a self‑reinforcing image of success while ignoring other perspectives.
In simple terms: Media glorifies its style, dimming other views.
Key Takeaway
Recognize and challenge dominant narratives.
Themes
media
style
power
culture
perception
Mood
critical
analytical
Type
observational
critical
When to use this quote
- journalism
- advertising
- social media
- political campaigns
Key Concepts
self‑reinforcement
aura
visibility
exclusion
Questions to Reflect On
- How does style shape truth?
- What voices are silenced by dominant aesthetics?
A Different Perspective
It can overlook merit and diversity.
![“He [Ryan White] had a kind of angelic aura about him. And his family, too, it's like, they are going through all this suffering, and I'm living this "Life of Riley" and I'm complaining about everything, and they are living this horrific life and complaining about nothing.” quote by Elton John](https://sms4smile.com/quotes/img-quotes/da9/elton-john-849_angelic_he-ryan-white-had-a-kind-of-angelic-aura_116360.jpg)
![“There's the artist's intimacy and truthfulness to himself, but an equal intimacy to the Other [the one drawn]. Picasso drawings are like that... the Rembrandts are like that. The artist who most often did that was Van Gogh.” quote by John Berger](https://sms4smile.com/quotes/img-quotes/0d1/john-berger-1590_art_there-s-the-artist-s-intimacy-and-truthf_155171.jpg)
