Art Quote by Jean Giraudoux
“A stock certificate is not a tool, like a shovel, or a commodity, like a pound of cheese. What we sell a customer is not a share in a business, but a view of the Elysian Fields. A financier is a creative artist. Our function is to stimulate the imagination. We are poets!”
About This Quote
Source Speech: Interview on finance and creativity, 1970s
Finance is portrayed as an artistic act, selling imagination rather than tangible assets.
In simple terms: Financing is about selling ideas, not just numbers.
Treat financial products as creative concepts.
Themes
Mood
Type
When to use this quote
- selling investments
- marketing financial services
- client consultations
Key Concepts
Questions to Reflect On
- How does framing finance as art affect client trust?
- What responsibilities do financiers have when selling visions?
Risk of over‑romanticizing finance can mislead investors.