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Classic Quote by James Young

“And in an era where radio stations that are inclined to play Styx music are your classic rock stations and the stations that play current music look at us as dinosaurs - the only way we could reach people with our new music, generally, is to perform live.” quote by James Young
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“And in an era where radio stations that are inclined to play Styx music are your classic rock stations and the stations that play current music look at us as dinosaurs - the only way we could reach people with our new music, generally, is to perform live.”

James Young

About This Quote

Source Interview: Radio industry discussion, 2020

Traditional stations favor classic rock; new music must rely on live shows to reach audiences.

In simple terms: Old stations play classics; new artists need live gigs.

Key Takeaway

Emphasize live performance to connect with listeners.

Themes

music industry radio live performance audience engagement

Mood

reflective strategic

Type

advisory observational

When to use this quote

  • concert promotion
  • artist marketing
  • radio outreach
  • audience building

Key Concepts

classic rock new music radio programming live shows

Questions to Reflect On

  • How can emerging artists balance live shows with online presence?
  • What strategies can radio adopt to support new music?
A Different Perspective

Live shows may not reach all demographics; digital platforms are also crucial.

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