16th-century Quote by Israelmore Ayivor

“Product distinctions, the historic centerpiece of product marketing, exist only briefly—and in the prospects’ minds, often not at all.”

— Harry Beckwith

Advertising is the greatest art form of the twentieth century.

— Marshall McLuhan

“This background enables us to understand a fact that is symptomatic of the current phase of saturation: there are countless people who want to…

— Peter Sloterdijk

“If markets change then so must brands.”

— Nicholas Ind

“the second is that if you haven’t found a market to sell the product, you have not innovated.34”

— Jon Gertner

“sometimes what you need is a new market, not a new product,”

— Alistair Croll

“The most advertised commodity is not always intrinsically the best; but is sometimes merely the product of a company, with plenty of money to…

— Emily Post

A product can be quickly outdated, but a successful brand is timeless.

— Stephen King

Advertising is the greatest art form of the 20th century.

— Marshall McLuhan

“You must fight to invest your time into producing products and added value to your generation.”

— Sunday Adelaja

“Whenever manufacturers claim to be responding to a ‘need’, it seems that people have to be reminded through advertising in case they have forgotten…

— Gabrielle Palmer

What I find most injurious to mankind in modern advertising is the constant appeal to material standards and values, the elevating of material things…

— Ann Bridge