Artist Quote by Garry Winogrand
“The museums want large crowds coming to the shows - it's the same thing. It's hype. Absolutely. But there's nothing evil about it.”
About This Quote
Source Interview: The Art of Photography, 1970s, Garry Winogrand
The quote critiques the commercial hype of museums, noting that while crowds are encouraged, the phenomenon itself isn’t morally wrong.
In simple terms: Museums hype crowds but aren’t evil.
Recognize hype without moralizing.
Themes
Mood
Type
When to use this quote
- museum visits
- art marketing
- public exhibitions
- media criticism
Key Concepts
Questions to Reflect On
- How does crowd size affect your perception of art?
- When does promotion become manipulation?
Hype can obscure artistic value and lead to superficial engagement.