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Android Quote by Eric Schmidt

“Ultimately, application vendors are driven by volume, and volume is favored by the open approach Google is taking. There are so many manufacturers working so hard to distribute Android phones globally that whether you like [Android 4.0] or not, you will want to develop for that platform, and…” quote by Eric Schmidt
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“Ultimately, application vendors are driven by volume, and volume is favored by the open approach Google is taking. There are so many manufacturers working so hard to distribute Android phones globally that whether you like [Android 4.0] or not, you will want to develop for that platform, and perhaps even first.”

Eric Schmidt

About This Quote

Source Speech: Google I/O Keynote, 2010

Open platforms attract many manufacturers, creating volume that drives vendor priorities.

In simple terms: Open approach leads to high volume and vendor focus.

Key Takeaway

Leverage open ecosystems for market reach.

Themes

technology market dynamics platform strategy

Mood

optimistic strategic

Type

business industry.

When to use this quote

  • mobile app development
  • hardware partnerships
  • market entry strategies

Key Concepts

network effects vendor incentives ecosystem growth

Questions to Reflect On

  • How does openness shape competition?
  • What risks do vendors face in volume-driven markets?
A Different Perspective

Open approach may limit differentiation for vendors.

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