Big Quote by Eric McCormack
“It's very, very hard to create something that is big these days because you have niche markets - and, you don't necessarily need to be big; the show is specifically created for a small group of people. You know, if it's on the USA network, well, then a small group of people is fine.”
About This Quote
Source Interview: Talk Show Host, 2023
Creating massive projects is difficult today; niche markets allow success without being huge, targeting specific audiences works.
In simple terms: Big projects are hard; niche success is possible.
Key Takeaway
Focus on a specific audience.
Themes
business strategy
market niches
content creation
Mood
strategic
pragmatic
Type
business
motivational
When to use this quote
- startup planning
- product development
- media pitching
- advertising campaigns
Key Concepts
entrepreneurship
media production
audience targeting
Questions to Reflect On
- What niche can you serve best?
- How to scale without losing niche identity?
A Different Perspective
Niche focus may limit broader impact.
![“[Townies] was a great springboard, obviously, because Jenna [Elfman] went from that to Dharma & Greg, and a few years later, Lauren [Graham] went to Gilmore Girls.” quote by Eric McCormack](https://sms4smile.com/quotes/img-quotes/40b/eric-mccormack-2915_dharma_townies-was-a-great-springboard-obviousl_26889.jpg)
![“I think because the show ["Grant MacLaren"] is essentially a hopeful show. The show says that as bleak as the future is, the one thing that mankind developed was the ability to send their consciousness back and where a lot of the institutions of modern life have fallen apart.” quote by Eric McCormack](https://sms4smile.com/quotes/img-quotes/089/eric-mccormack-2915_ability_i-think-because-the-show-grant-maclaren_53728.jpg)
![“[Townies] was a huge cast. It was a bit ungainly, I think with 12 regular characters they had to keep writing for.” quote by Eric McCormack](https://sms4smile.com/quotes/img-quotes/96c/eric-mccormack-2915_bits_townies-was-a-huge-cast-it-was-a-bit-ung_81655.jpg)
![“It was a film [The Lost World], and it's a sequel at the same time. The first shot on the first day was from the sequel to the movie they hadn't made yet. But yeah, it was a pretty amazing experience running around the jungle for that.” quote by Eric McCormack](https://sms4smile.com/quotes/img-quotes/d99/eric-mccormack-2915_amazing-experience_it-was-a-film-the-lost-world-and-it-s-a_122858.jpg)
![“They [the Travelers] know everything about the year that they're coming into. But you can know everything and still be tripped up by the little stuff that you didn't notice. And one character's Facebook page is made up of lies. It's an interesting comment on what's been going on the last few…” quote by Eric McCormack](https://sms4smile.com/quotes/img-quotes/a5e/eric-mccormack-2915_character_they-the-travelers-know-everything-about_135474.jpg)
