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Safe Choice Quote by Ed Catmull

“Even though copying what’s come before is a guaranteed path to mediocrity, it appears to be a safe choice, and the desire to be safe—to succeed with minimal risk—can infect not just individuals but also entire companies.” quote by Ed Catmull
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““Even though copying what’s come before is a guaranteed path to mediocrity, it appears to be a safe choice, and the desire to be safe—to succeed with minimal risk—can infect not just individuals but also entire companies.””

Ed Catmull

About This Quote

Source Interview: Pixar leadership talk, 2012

Playing it safe leads to mediocrity; risk‑taking drives innovation.

In simple terms: Avoid safe choices.

Key Takeaway

Embrace calculated risk for growth.

Themes

innovation risk creativity

Mood

cautious optimistic

Type

professional inspirational

When to use this quote

  • product design
  • startup culture
  • artistic projects
  • team management

Key Concepts

business strategy psychology

Questions to Reflect On

  • What risks could you take today?
  • How do you balance safety and innovation?
A Different Perspective

Risk can cause costly failures.

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