"In fast-moving, progress-conscious America, the consumer expects to……" — Daniel J. Boorstin

"In fast-moving, progress-conscious America, the consumer expects to be dizzied by progress. If he could completely understand advertising jargon he would be badly disappointed. The half-intelligibility which we expect, or even hope, to find in the latest product language personally reassures each of us that progress is being made: that the pace exceeds our ability to follow."

Daniel J. Boorstin

91 Quotes by Daniel J. Boorstin

Daniel J. Boorstin has 91 quotes on this site. A few more worth reading:

See all 91 quotes by Daniel J. Boorstin »

More Ability Quotes

This quote is filed under Ability Quotes, one of 5,560 quotes in that category. Here are a few more:

See all 5,560 Ability Quotes »