Beautiful Quote by Dana Walden
“You have to develop a broad range of projects. One thing we've seen with 'This Is Us' is that people want to escape a little bit into the lives of others with beautiful emotional storylines where a country that needs a good cry can have one without seeming crazy. So I would say my real takeaway is that we should all be pushing for extreme emotion.”
About This Quote
Source Interview: Podcast with Dana Walden, 2023
The quote argues that media should aim for intense emotional experiences, allowing audiences to safely explore deep feelings through compelling stories.
In simple terms: Create media that lets people feel strongly and safely.
Prioritize deep, relatable storytelling.
Themes
Mood
Type
When to use this quote
- TV series development
- screenwriting
- marketing campaigns
- audience research
Key Concepts
Questions to Reflect On
- How can creators balance emotional depth with accessibility?
- What stories best provide a healthy emotional release?
Extreme emotion may alienate viewers seeking light entertainment.