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Audience Quote by Dan Rather

“You'd better do what you feel good about doing. If we [try] to figure out what it is the audience wants and then try to deliver it to them, we're lost souls on the ghost ship forever.” quote by Dan Rather
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“You'd better do what you feel good about doing. If we [try] to figure out what it is the audience wants and then try to deliver it to them, we're lost souls on the ghost ship forever.”

Dan Rather

About This Quote

Source Interview: CBS News, 2009

Creative work should prioritize personal fulfillment over trying to predict audience preferences, otherwise one drifts without direction.

In simple terms: Follow your own passion, not audience trends.

Key Takeaway

Create for personal satisfaction.

Themes

creativity authenticity purpose

Mood

reflective inspired

Type

motivational philosophical

When to use this quote

  • writing
  • broadcasting
  • artistic projects
  • career decisions

Key Concepts

self‑fulfillment audience expectations

Questions to Reflect On

  • What drives your creative choices?
  • How can you test ideas without compromising authenticity?
A Different Perspective

Risk of alienating existing audience.

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