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Favors Quote by Dan Rather

“In dealing with the press, do yourself a favor, stick with one of three responses: (a) I know and I can tell you; (b) I know and I can't tell you; (c) I don't know.” quote by Dan Rather
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“In dealing with the press, do yourself a favor, stick with one of three responses: (a) I know and I can tell you; (b) I know and I can't tell you; (c) I don't know.”

Dan Rather

About This Quote

Source Interview: Press Conference Guidance, 1995

When dealing with media, give clear answers: confirm, deny, or admit ignorance.

In simple terms: Three media responses: confirm, deny, admit ignorance.

Key Takeaway

Use concise, honest replies.

Themes

media communication transparency journalism strategy

Mood

professional pragmatic

Type

instructional practical

When to use this quote

  • press briefings
  • interviews
  • crisis communication

Key Concepts

public relations ethics information management

Questions to Reflect On

  • When is it appropriate to say “I don’t know”?
  • How do you balance transparency with confidentiality?
A Different Perspective

Over‑simplicity may miss nuance.

2.4 out of 5 (10 ratings)

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