"Ambient awareness is the experience of knowing what's……" — Clive Thompson

"Ambient awareness is the experience of knowing what's going on in the lives of other people - what they're thinking about, what they're doing, what they're looking at - by paying attention to the small stray status messages that people are putting online. We're now able to stitch together these fantastic details and mental maps of what is going on in other people's lives."

Clive Thompson

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