Market Research Quotes
23 quotes by 22 authors
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A cookie store is a bad idea. Besides, the market research reports say America likes crispy cookies, not soft and chewy cookies like you make.
— Debbi Fields
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You'll learn more in a day talking to customers than a week of brainstorming, a month of watching competitors, or a year of market research.
— Aaron Levie
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You see, I used to do a certain amount of market research by going to the local drugstore and seeing what the truck drivers would…
— Jerry Pournelle
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Carefully watch how people live, get an intuitive sense as to what they might want and then go with it. Don’t do market research.
— Akio Morita
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Did Alexander Graham Bell do any market research before he invented the telephone?
— Walter Isaacson
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I don't really follow market research. In the end, I respond to my own instincts.
— Anna Wintour
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The purely random sample is the only kind that can be examined with confidence by means of statistical theory, but there is one things wrong…
— Darrell Huff
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I always market research my books before I hand them in by showing them to five or six close friends who I trust to be…
— Helen Fielding
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It is the new and different that is always most vulnerable to market research.
— Malcolm Gladwell
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We only do what we think is good and what we're happy with. I do that in stand-up, I even do it with my children's…
— Ricky Gervais
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We think the Mac will sell zillions, but we didn't build the Mac for anybody else. We built it for ourselves. We were the group…
— Steve Jobs
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In market research I did at Microsoft Corp. in the early 1990s, I estimated that the 'Wall Street Journal' took in about 75 cents per…
— Nathan Myhrvold
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The paradox of Steve Jobs's career is that he had no interest in listening to consumers - he was famously dismissive of market research -…
— James Surowiecki
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Now death is uncool, old-fashioned. To my mind the defining characteristic of our era is spin, everything tailored to vanishing point by market research, brands…
— Tana French
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On the day he unveiled the Macintosh, a reporter from Popular Science asked Jobs what type of market research he had done. Jobs responded by…
— Walter Isaacson
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People are unlikely to know that they need a product which does not exist and the basis of market research in new and innovative products…
— John Harvey-Jones
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The need to engage businesses and decision makers with customers can only increase in importance, and as it does, the market research industry must recognise…
— Unknown Author
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Accustomed to the veneer of noise, to the shibboleths of promotion, public relations, and market research, society is suspicious of those who value silence.
— John Lahr
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Very few entrepreneurs start their business on the back of market research. Instead, they have tremendous zeitgeist, honed by paying attention to where they are.
— Margaret Heffernan
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I love market research because you really have an idea of what your consumers are looking for.
— Aerin Lauder
Who Wrote These Market Research Quotes
22 authors contributed a total of 23 Market Research Quotes as follows: