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Greed Quote by Benjamin Graham

“Even when the underlying motive of purchase is mere speculative greed, human nature desires to conceal this unlovely impulse behind a screen of apparent logic and good sense” quote by Benjamin Graham
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““Even when the underlying motive of purchase is mere speculative greed, human nature desires to conceal this unlovely impulse behind a screen of apparent logic and good sense””

Benjamin Graham

About This Quote

Source Book: The Intelligent Investor by Benjamin Graham, 1949

People often hide selfish motives behind rational explanations, masking greed as logical decision‑making.

In simple terms: Greed is disguised as logic.

Key Takeaway

Recognize and question hidden motives.

Themes

self‑interest rationalization psychology

Mood

reflective critical

Type

advice analytical

When to use this quote

  • investment decisions
  • marketing strategies
  • personal budgeting
  • negotiations

Key Concepts

behavioral finance cognitive bias

Questions to Reflect On

  • What motives are you rationalizing?
  • How can you spot hidden self‑interest?
A Different Perspective

Rational explanations may still be misleading.

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