Firsts Quote by Ben Parr
“Start with local press first. Start with people you know. Don't pitch every journalist.”
About This Quote
Source Interview: Marketing Strategies Podcast, 2018
Begin promotion by leveraging familiar local media and personal networks before approaching broader outlets.
In simple terms: Start with local press and known contacts.
Build a foundation of local support first.
Themes
Mood
Type
When to use this quote
- Launching a startup
- local event promotion
- community fundraising
Key Concepts
Questions to Reflect On
- Who are your most trusted local contacts?
- When should you expand beyond local media?
Overreliance on local press may limit broader exposure.