The rules are now clear: no one is going to inform you, but it's easier than ever to inform yourself. — Seth Godin Copy Share Image
“If your agenda is set by someone else and it doesn’t lead you where you want to go, why is it your… — Seth Godin Copy Share Image
If you don't like your definition of 'good enough', then feel free to change that, but the goal before shipping is merely… — Seth Godin Copy Share Image
Life is like skiing. Just like skiing, the goal is not to get to the bottom of the hill. It's to have… — Seth Godin Copy Share Image
“The essential thing to know about the Dip is that it’s there. Knowing that you’re facing a Dip is the first step… — Seth Godin Customer Copy Share Image
The only reason to buy a paper book any longer is to own it and cherish it and remember it and tell… — Seth Godin Book Copy Share Image
“Tiffany’s blue box is a slogan without words. It stands for elegance and packaging and quality and “price is no object.” — Seth Godin Beauty Copy Share Image
A brand is the set of expectations, memories, stores and relationships that, taken together, account for a consumer's decision to choose one… — Seth Godin Copy Share Image
The object isn't to be perfect. The goal isn't to hold back until you've created something beyond reproach. I believe the opposite… — Seth Godin Copy Share Image
“Ben & Jerry’s avoided temptation for years. If they didn’t have a super-cool flavor or a great promotional idea, they did nothing.… — Seth Godin Food Copy Share Image
“It’s what we wrestle with every single day. The intersection of comfort, danger, and safety. The balancing act between vulnerability and shame.… — Seth Godin Balancing act Copy Share Image
The way I understand gifts is that the giver must make a sacrifice, create an uneven exchange, bring himself closer to the… — Seth Godin Change Copy Share Image
Instead of working so hard to prove the skeptics wrong, it makes a lot more sense to delight the true believers. They… — Seth Godin Believer Copy Share Image
By all means, fire the customers who aren't worth the time and the trouble. But understand that the moment you insist the… — Seth Godin Advertising Copy Share Image
Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an… — Seth Godin Copy Share Image
In a long distance race, everyone gets tired. The winner is the runner who figures out where to put the tired, figures… — Seth Godin Copy Share Image
“Consumers are not loyal to cheap commodities. They crave the unique, the remarkable, and the human.” — Seth Godin Consumers Copy Share Image
“Being surrounded by educated people makes democracy stronger, and it benefits our entire economy.” — Seth Godin Democracy Copy Share Image
If you believe that a given situation should make you unhappy, then it will, and the unhappiness will then reinforce the condition. — Seth Godin Copy Share Image
The ladder of success isn't a ladder. It's a series of steps with leaps interspersed along the way. — Seth Godin Ladder Copy Share Image
There's nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost… — Seth Godin Copy Share Image
You succeed because you've chosen to be confident. It's not really useful to require yourself to be successful before you're able to… — Seth Godin Copy Share Image
Two elements of successful leadership: a willingness to be wrong and an eagerness to admit it. — Seth Godin Eagerness Copy Share Image
Faith in yourself, in your friends, in your colleagues and most of all, faith in your ability to impact our future is… — Seth Godin Ability Copy Share Image
If you are wiling to do something that might not work, you are closer to being an artist. — Seth Godin Art Copy Share Image
The sooner we realize that the world has changed, the sooner we can accept it and make something of what we've got.… — Seth Godin Copy Share Image
If you're short on passion, it might be because your # goals are too small or the # fear ... — Seth Godin Fear Copy Share Image
I think that the economics of book publishing favor hits with long book runs. You make all your money on the last… — Seth Godin Book Copy Share Image
The goal has never been to always succeed. The goal is to be allowed to keep initiating. — Seth Godin Goal Copy Share Image
The minute there's a map, there is no art. Paint by numbers is not art. Paint by numbers is a mechanical activity. — Seth Godin Copy Share Image
“strategy is empty without change, empty without passion, and empty without people willing to confront the void.” — Seth Godin Change Copy Share Image
All good ideas are terrible... Until people realize they are obvious. If you're not willing to live through the terrible stage, you'll… — Seth Godin Good ideas Copy Share Image
Little changes cost you. Big changes benefit you by changing the game, but only if you go first. — Seth Godin Copy Share Image
“The road to comfort is crowded and it rarely gets you there. Ironically, it’s those who seek out discomfort that are able… — Seth Godin Discomfort Copy Share Image
I think if you're remarkable, amazing or just plain spectacular, you probably shouldn't have a resume at all. — Seth Godin Copy Share Image
In a battle between two ideas, the best one doesn't necessarily win. No, the idea that wins is the one with the… — Seth Godin Battle Copy Share Image
I was lucky enough to co-found a business in college that ended up with 400 employees, and I launched 20 different projects… — Seth Godin Business Copy Share Image
The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to… — Seth Godin Competition Copy Share Image
Pain s the truth of art. Art is not a hobby or a pastime. It is the result of an internal battle… — Seth Godin Adventure Copy Share Image
Without a specific reason for the consumer to behave, without a reward or benefit, the overwhelmed consumer will refuse. — Seth Godin Copy Share Image
