Engineers, medical people, scientific people, have an obsession with solving the problems of reality, when actually ... once you reach a basic… — Rory Sutherland Engineering Copy Share Image
When you can't smoke, if you stand and stare out of the window on your own, you're an antisocial, friendless idiot. If… — Rory Sutherland Antisocial Copy Share Image
Reality isn't a particularly good guide to human happiness. — Rory Sutherland Guides Copy Share Image
Once you have a very, very large budget, you actually look for expensive things to spend it on. — Rory Sutherland Budgets Copy Share Image
Google understood that if you're just a search engine, people assume you're a very, very good search engine. — Rory Sutherland Assuming Copy Share Image
When you place a value on things like health, love, sex and other things, and learn to place a material value on… — Rory Sutherland Being me Copy Share Image
Poetry is when you make new things familiar and familiar things new — Rory Sutherland Familiar Copy Share Image
