Paula Scher

It's through mistakes that you actually can grow. You have to get bad in order to get good.

— Paula Scher

I'm not from a generation of kids that grew up on a Mac.

— Paula Scher

You can build an ordinary hot dog stand or you can build a spectacular one, and you can do it sometimes without…

— Paula Scher

What happens is people - especially, I think, audiences in the United States - people confront new things a little bit afraid.…

— Paula Scher

Technology is something that grows and changes, and what I need to do is find out what it can do so it…

— Paula Scher

“I just remember that everything looked the same-all style and no substance ”

— Paula Scher

Having no purpose is the function of art, so somebody else can look at it and ask a question. Design is different…

— Paula Scher

All maps are distorted, they are not literal fact.

— Paula Scher

When I paint I do a different thing than when I design. But both involve aesthetics, both involve thought, both involve planning.

— Paula Scher

Helvetica is the font of the Vietnam War.

— Paula Scher

Whatever you design[/make/build], use it to raise the expectations of what can be achieved

— Paula Scher

I never thought I'd be able to design all the things I've been able to design. I thought that I'd be far…

— Paula Scher

We become different people and we adapt to our environments, but that doesn't have anything to do with being creative.

— Paula Scher

What a designer does is he makes things possible that you didn't imagine could exist before, and it makes the world a…

— Paula Scher

I think that the notion of being creative is the notion that, inwardly, you assume that many things are possible. And that…

— Paula Scher

Identities are the beginning of everything. They are how something is recognized and understood. What could be better than that?

— Paula Scher

I get to work on things I've never done before and I get better at it, and I can do things that…

— Paula Scher

Be culturally literate, because if you don't have any understanding of the world you live in and the culture you live in,…

— Paula Scher

Find out what the next thing is that you can push, that you can invent, that you can be ignorant about, that…

— Paula Scher

Marketing implies that you want a public to relate to your product - if it's a product - in a way that…

— Paula Scher

For people who make inventions, whether they make scientific inventions or artistic inventions, they're driven by pretty much the same thing. It's…

— Paula Scher

I think that the ability of people to accept new things is growing, and that's good for all of us.

— Paula Scher

We don't do everything the same way we always did it. We just don't.

— Paula Scher

Design really can be anything.

— Paula Scher

The work needs to get out of your head and on to the table, and it needs to be done from the…

— Paula Scher