Jared Spool Quotes

11 quotes in 217 categories

• Intuitive design happens when current knowledge is the same as the target knowledge.
• Intuitive design is how we give the user new superpowers.
• The process of design starts with exploration, but ends with refinement. The best designers carefully move from one to the other, making sure they spend…
• A design is intuitive when people just know what to do and they don’t have to go through any training to get there When a…
• When creating great experiences, it's not so much about doing what users expect. Instead, it's about creating a design that clearly meets their needs at…
• Good design, when it’s done well, becomes invisible. It’s only when it’s done poorly that we notice it. Think of it like a room’s air…
• Users scan a page looking for trigger words. If they find a trigger word, they click on it but if they don’t find it, they…
• Once you eliminate quality as a requirement, the entire design process becomes a whole lot easier.
• Are you willing to take responsibility for your team's culture or do you treat it like the weather - something that happens to you?
• Good design, when done well, should be invisible.
• The poster child of Web 2.0 is Flickr.com. Personalization is a key piece of Web 2.0.

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