“Startup success can be engineered by following the right process, which means it can be learned, which means it can be taught.” — Eric Ries Success Copy Share Image
“Energy invested in success theater is energy that could have been used to help build a sustainable business.” — Eric Ries Business Copy Share Image
The goal of every startup experiment is to discover how to build a sustainable business around that vision. — Eric Ries Business Copy Share Image
Every startup has a chance to change the world, by bringing not just a new product, but an entirely new institution into… — Eric Ries Chance Copy Share Image
“entrepreneurship should be considered a viable career path for innovators inside large organizations.” — Eric Ries Career path Copy Share Image
“It is the principal antidote to the lethal problem of achieving failure: successfully executing a plan that leads nowhere.” — Eric Ries Copy Share Image
Vanity metrics are the numbers you want to publish on TechCrunch to make your competitors feel bad. — Eric Ries Copy Share Image
“In the Lean Startup model, an experiment is more than just a theoretical inquiry; it is also a first product.” — Eric Ries Entrepreneurship Copy Share Image
“Startup success is not a consequence of good genes or being in the right place at the right time. Startup success can… — Eric Ries Customer Copy Share Image
At IMVU, the cost of customer acquisition through our five-dollar-a-day AdWords campaign was less than twenty-five cents. Our revenue from those same… — Eric Ries Acquisition Copy Share Image
Start-up success is not a consequence of good genes or being in the right place at the right time. Success can be… — Eric Ries Consequence Copy Share Image
Our educational system is not preparing people for the 21st Century. Failure is an essential part of entrepreneurship. If you work hard,… — Eric Ries Copy Share Image
The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated… — Eric Ries Copy Share Image
Entrepreneurship is not really building a product, it's not having an idea, it's not being in the right place at the right… — Eric Ries Copy Share Image
Progress in manufacturing is measured by the production of high quality goods. The unit of progress for Lean Startups is validated learning-a… — Eric Ries Copy Share Image
The United States is locked in a new arms race for that most precious resource - the future entrepreneurs upon whom economic… — Eric Ries Copy Share Image
If your goal is to make money, becoming an entrepreneur is a sucker's bet. Sure, some entrepreneurs make a lot of money,… — Eric Ries Copy Share Image
I would say, as an entrepreneur everything you do - every action you take in product development, in marketing, every conversation you… — Eric Ries Action Copy Share Image
Here in Silicon Valley, I have taken part in hundreds of conversations trying to convince people to dive in and become entrepreneurs.… — Eric Ries Access Copy Share Image
Customers don't know what they want. There's plenty of good psychology research that shows that people are not able to accurately predict… — Eric Ries Copy Share Image
“Dropbox needed to test its leap-of-faith question: if we can provide a superior customer experience, will people give our product a try?… — Eric Ries Customer experience Copy Share Image
There was a study done in the early 20th century of all the entrepreneurs who entered the automobile industry around the same… — Eric Ries Copy Share Image
Products a start-up builds are really experiments…Learning about how to build a sustainable business is the outcome of those experiments [which follow]… — Eric Ries Business Copy Share Image
Science and vision are not opposites or even at odds. They need each other. I sometimes hear other startup folks say something… — Eric Ries Customer Copy Share Image
Sustainable growth is characterized by one simple rule: New customers come from the actions of past customers. — Eric Ries Action Copy Share Image
Most phenomenal startup teams create businesses that ultimately fail. Why? They built something that nobody wanted. — Eric Ries Copy Share Image
If you can’t out iterate someone who is trying to copy you, you’re toast anyway. — Eric Ries Copy Share Image
Leadership requires creating conditions that enable employees to do the kinds of experimentation that entrepreneurship requires. — Eric Ries Business Copy Share Image
If we do not know who the customer is, we do not know what quality is. — Eric Ries Customer Copy Share Image
Innovation is a bottoms-up, decentralized, and unpredictable thing, but that doesn’t mean it cannot be managed. — Eric Ries Copy Share Image
“Build-Measure-Learn feedback loop is at the core of the Lean Startup model.” — Eric Ries Copy Share Image
“waiting too long to release can lead to the ultimate waste: making something that nobody wants.” — Eric Ries Copy Share Image
“The Lean Startup is a set of practices for helping entrepreneurs increase their odds of building a successful startup.” — Eric Ries Business Copy Share Image
A solid process lays the foundation for a healthy culture, one where ideas are evaluated by merit and not by job title. — Eric Ries Culture Copy Share Image
I believe for the first time in history, entrepreneurship is now a viable career. — Eric Ries Copy Share Image
The only person who can put you out of business, in the early days, is yourself. — Eric Ries Business Copy Share Image
“At its heart, a startup is a catalyst that transforms ideas into products.” — Eric Ries Copy Share Image
Meritocracy is a good thing. Whenever possibly, people should be judged based on their work and results, not superficial qualities. — Eric Ries Copy Share Image
![“Products a start-up builds are really experiments…Learning about how to build a sustainable business is the outcome of those experiments [which follow] a three-step process: Build, measure, learn.” “[A startup is] … an organization dedicated to creating something new under conditions of extreme…” quote by Eric Ries](https://sms4smile.com/quotes/i/b3d/eric-ries-2911_business_products-a-start-up-builds-are-really-ex_1624709.jpg)
