Eric Ries Quotes

85 quotes in 1242 categories

• A head start is rarely large enough to matter, and time spent in stealth mode-away from customers-is unlikely to provide a head start. The only…
• Because startups often accidentally build something nobody wants, it doesn’t matter much if they do it on time and on budget. The goal of a…
• Sustainable growth is characterized by one simple rule: New customers come from the actions of past customers.
• Lean thinking defines value as providing benefit to the customer; anything else is waste.
• Don’t be in a rush to get big. Be in a rush to have a great product.
• Our educational system is not preparing people for the 21st Century. Failure is an essential part of entrepreneurship. If you work hard, you can get…
• Using the Lean Startup approach, companies can create order not chaos by providing tools to test a vision continuously.
• If you don't know who your customer is, you don't know what quality is.
• By the time that product is ready to be distributed widely, it will already have established customers.
• Progress in manufacturing is measured by the production of high quality goods. The unit of progress for Lean Startups is validated learning-a rigorous method for…
• In the old economy, it was all about having the answers. But in today’s dynamic, lean economy, it’s more about asking the right questions. A…
• Learning is the essential unit of progress for startups.
• The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers…
• Better to have bad news that's true than good news we made up
• The lean startup method is not about cost, it is about speed.
• I would say, as an entrepreneur everything you do - every action you take in product development, in marketing, every conversation you have, everything you…
• A pivot is a change in strategy without a change in vision.
• New Customers come from the action of past customers
• Entrepreneurs always pitch their idea as 'the X of Y,' so this is going to be 'the Microsoft of food.' And yet disruptive innovations usually…
• This is one of the most important lessons of the scientific method: if you cannot fail, you cannot learn.

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