Every valuable creative idea must always be logical in hindsight. If it were not, we would never be able to see its… — Edward de Bono Copy Share Image
Unhappiness is best defined as the difference between our talents and our expectations. — Edward de Bono Expectations Copy Share Image
We still seek to solve conflicts with 'judgement' instead of designing the way forwards. — Edward de Bono Conflict Copy Share Image
Our existing thinking habits are excellent, just as the rear wheels of a motor car are excellent, but not enough. — Edward de Bono Copy Share Image
Simplicity before understanding is simplistic; simplicity after understanding is simple. — Edward de Bono Inspirational Copy Share Image
Creativity is a great motivator because it mades people interested in what they are doing. — Edward de Bono Creative people Copy Share Image
You hold onto religion, you know, rules, regulations, traditions. I think what God is interested in is people's hearts, and that's hard… — Edward de Bono Copy Share Image
To deal with future we have to deal with possibilities. Analysis will only tell us what is. — Edward de Bono Analysis Copy Share Image
It is well known that "problem avoidance" is an important part of problem solving. Instead of solving the problem you go upstream… — Edward de Bono Copy Share Image
Thinking is the ultimate human resource. Yet we can never be satisfied with our most important skill. No matter how good we… — Edward de Bono Human resources Copy Share Image
Child mortality since 2000 is down by 2.65 million a year. That's a rate of 7,256 children's lives saved each day. ...… — Edward de Bono Children Copy Share Image
Language is the biggest barrier to human progress because language is an encyclopedia of ignorance. Old perceptions are frozen into language and… — Edward de Bono Copy Share Image
I used to think that one day I'd be able to resolve the different drives I have in different directions, the tensions… — Edward de Bono Copy Share Image
Complacency with our traditional judgement based thinking methods is not enough. Our existing thinking habits are excellent just as the rear wheel… — Edward de Bono Analysis Copy Share Image
In the future, instead of striving to be right at a high cost, it will be more appropriate to be flexible and… — Edward de Bono Copy Share Image
A painter may be looking at the world in a way which is very different from everyone else. If he's a craftsman,… — Edward de Bono Artist Copy Share Image
It is historical continuity that maintains most assumptions, not repeated assessment of their validity. — Edward de Bono Copy Share Image
A good listener is very nearly as attractive as a good talker. You cannot have a beautiful mind if you do not… — Edward de Bono Copy Share Image
The image that concerns most people is the reflection they see in other people's minds. — Edward de Bono Copy Share Image
You can analyse the past, but you need to design the future. That is the difference between suffering the future and enjoying… — Edward de Bono Design Copy Share Image
A memory is what is left when something happens and does not completely unhappen. — Edward de Bono Copy Share Image
The Church has its problems, but the older I get, the more comfort I find there. — Edward de Bono Catholic Copy Share Image
Traditional thinking is all about "what is" Future thinking will also need to be about what can be. — Edward de Bono Business Copy Share Image
Creativity involves breaking out of established patterns in order to look at things in a different way. — Edward de Bono Creativity Copy Share Image
To develop thinking as a skill, it should be deliberate, focused, confident, and enjoyable. — Edward de Bono Deliberate Copy Share Image
“Simplicity before understanding is simplistic; simplicity after understanding is simple. - Edward De Bono” — Edward De Bono Learning Copy Share Image
I think there is a danger with young people of being dependent in the sense that they don't acquire any identity or… — Edward de Bono Copy Share Image
Possibilities play a much bigger role in thinking than most people believe. Without possibilities you cannot make progress. — Edward de Bono Copy Share Image
“No amount of excellence on the part of a computer can lead to the solution of a problem if the problem has… — Edward de Bono Computers Copy Share Image
The winner is the chef who takes the same ingredients as everyone else and produces the best results. — Edward de Bono Business Copy Share Image
It's always amazed me how little attention philosophers, psychologists, or anyone else actually has paid to humor. — Edward de Bono Copy Share Image
It's not enough to rage against the lie.. you've got to replace it with the truth. — Edward de Bono Action Copy Share Image
An idea that is developed and put into action is more important than an idea that exists only as an idea. — Edward de Bono Action Copy Share Image
A characteristic of intuitive solutions and new ideas is that of being obvious once they are discovered. — Edward de Bono Copy Share Image
Once a new idea springs into existence, it cannot be unthought. There is a sense of immortality in a new idea. — Edward de Bono Death Copy Share Image
If you do not design the future, someone or something else will design it for you. — Edward de Bono Design Copy Share Image
I know it aches, how your heart it breaks. You can only take so much. Walk on. — Edward de Bono Copy Share Image
Companies that solely focus on competition will ultimately die. Those that focus on value creation will thrive. — Edward de Bono Business Copy Share Image
Creativity can be learned like basketball, which does not mean we will all be NBA stars. — Edward de Bono Basketball Copy Share Image
Intelligence is something we are born with. Thinking is a skill that must be learned. — Edward de Bono Copy Share Image
