Whether you're selling soft drinks, snack foods or a sport, all good marketers know it is important for every single person to… — Brian France Copy Share Image
I'm working with a lot of entrepreneurs and people launching new businesses. It's fun. It's what I've always liked to do and… — Brian France Business Copy Share Image
The reality of it is, we have to have an enormous amount of corporate support to fund 43 race teams and all… — Brian France Investing Copy Share Image
If you go back many years ago, you could cruise around and build up a big point lead. You cannot cruise around… — Brian France Copy Share Image
In every decision that we've ever made that's important, the more input, the more people we've heard from, the better the result.… — Brian France Business Copy Share Image
Well, there are a lot of things outside our control - outside my control. And this is true with anybody's life: You… — Brian France Control Copy Share Image
It's true that we have to have restrictions and tight rules and so on and it's also true that the teams are… — Brian France Auto racing Copy Share Image
Given that kids don't play our sport in school means that it takes us a while to get people excited about auto… — Brian France Auto racing Copy Share Image
Virtual reality is extremely exciting. We have the biggest opportunity in sports when you talk about the possibility of bringing fans inside… — Brian France Copy Share Image
The things that we're going to be able to do are going to take many, many years to achieve our end goal,… — Brian France Copy Share Image
Every sport is trying to unlock the new consumption levels and fan interest by a younger demographic. Of course we love our… — Brian France Copy Share Image
I use Amy as a major sounding board for a lot of things that come up, and she understands the family dynamic… — Brian France Business Copy Share Image
As I was growing up and learning this business, I don't think there's a job I didn't do. I started at the… — Brian France Business Copy Share Image
That's a hallmark of NASCAR... We have gotten to where we've gotten because we're able to have the best drivers in the… — Brian France Copy Share Image
My biggest piece of advice is to treat your family members the same way you would treat your spouse or your partner:… — Brian France Advice Copy Share Image
I went to a couple of events with my dad for sure, and I grew up in Daytona where the races ran… — Brian France Copy Share Image
If you look back at our history, we always tend to see drivers in waves move in one direction so it's not… — Brian France Direction Copy Share Image
All of your stakeholders have to have the right seat at the table, and they all have to be successful. It's hard… — Brian France Copy Share Image
I would say that if there is one thing we could have done better in the last 10 years under my watch,… — Brian France Copy Share Image
We're never pleased when our ratings aren't growing at the rate we would like, but we understand that circumstances will always have… — Brian France Copy Share Image