Angela Ahrendts

I know who I am. I know what I love.

— Angela Ahrendts

You have to do what's best for the brand.

— Angela Ahrendts

There's seven billion people on the planet. It's not about you.

— Angela Ahrendts

Ask questions; don't make assumptions.

— Angela Ahrendts

Our greatest weakness is lack of self-confidence.

— Angela Ahrendts

Just put the best person into the job.

— Angela Ahrendts

People love to talk about themselves.

— Angela Ahrendts

I'm not shy, but I have a job to do. I don't need the notoriety.

— Angela Ahrendts

Just because you're a luxury brand doesn't mean you have to have an attitude.

— Angela Ahrendts

We all control our careers. Those choices that you make are so critical.

— Angela Ahrendts

In luxury, ubiquity will kill you - it means you're not really luxury anymore.

— Angela Ahrendts

My dad would always say, 'When you look at a photo do you see yourself last?'

— Angela Ahrendts

I have learned to feel my way through life, personally and professionally.

— Angela Ahrendts

It's no longer possible to think of the physical and digital as two different worlds.

— Angela Ahrendts

Work has never really been work for me. It's been a natural extension of my life.

— Angela Ahrendts

We value feeling over knowing, because you can't prove something that hasn't been done before.

— Angela Ahrendts

The main objective - our soul is our people. And our job is to enrich their lives, change the world. And so…

— Angela Ahrendts

I don't care how advanced technology gets. I don't think that there's anything that can replace looking someone in the eyes, touching…

— Angela Ahrendts

I've never gone to the Oscars because I can't afford another week away. It is not more important than my husband. It…

— Angela Ahrendts

It's not unusual for a luxury company to be born from a single product and then diversify. Louis Vuitton began with luggage,…

— Angela Ahrendts

I have always admired the innovation and impact Apple products and services have on people's lives and hope in some small way…

— Angela Ahrendts

I don't want to be a great executive without being a great mom and a great wife. I don't want to look…

— Angela Ahrendts

From the store windows, the store touch-points, the website, social media, or a magazine, it has to be one pure customer experience,…

— Angela Ahrendts

You have to realise that I am the third out of six children, and I am raised with very strong core values…

— Angela Ahrendts

Intuition is the wisdom formed by feeling and instinct - a gift of knowing without reasoning... Belief is ignited by hope and…

— Angela Ahrendts

Part of me is very entrepreneurial.

— Angela Ahrendts

I'm from a small farm town in Indiana!

— Angela Ahrendts

All I have are my instincts. They've never failed me.

— Angela Ahrendts

Trust your instincts and emotions.

— Angela Ahrendts

Store windows are like landing pages on the website.

— Angela Ahrendts

I got my MBA at Burberry, but I will get my PhD at Apple.

— Angela Ahrendts

I hadn't grown up always aspiring to be a CEO.

— Angela Ahrendts

Don't stop. Don't slow down. Keep focused.

— Angela Ahrendts

At Apple, we believe that people with passion can change the world.

— Angela Ahrendts

We live by what we believe not but what we see.

— Angela Ahrendts

The purer our message, the more compelling it is to consumers.

— Angela Ahrendts

'Balance' is a really big word for me.

— Angela Ahrendts

Forget luxury; as a great company you have to keep evolving.

— Angela Ahrendts

I work through teams. It’s the only way I know how to work.

— Angela Ahrendts

Online, offline, it's gotta be the same.

— Angela Ahrendts